Listerine Brand Portal Landing Page
Designed a landing page for internal partners to easily access all brand assets. Ideated strategies for bringing the hub to life as a single source for all brand guidelines, creatives, and brand information.
The homepage is designed to reflect the brand’s core values and foundation. It features product photography and highlights essential oils as a key ingredient, while also focusing on genuine human connection and authentic smiles to bring warmth and relatability to the overall experience.
The brand was designed with a multifaceted approach to identity—engaging the visual, verbal, and tactile senses to create a positive and memorable user experience. This section reflects that strategy through a curated collection of brand assets that represent the full spectrum of the brand's look, feel, and experience—from the “fresh and clean” moments and transparent formulas to iconic packaging and the genuine connections that bring people together.
